We partnered with New Balance and Nordstrom to bring the brand’s ethos to life through a three-month pop-up at Nordstrom NYC.

The Corner became a cultural hub - blending product, experience and community through a series of activations celebrating movement, creativity and New York City. From sensory workshops and custom collabs to artist-led installations, the space captured New Balance’s spirit of craft and cultural relevance in a dynamic retail format.

More to come soon.